Chicago was the first major city I lived in and to say I was thrown back by the amount of homeless people on the streets, asking for help, is a bit of an understatement. One of the biggest things that stuck out to me was how desensitized the public was to it. I was a broke student, but I wanted to find a way to help. So, I set out to see if calligraphy could have an impact on people in the one platform even more ignored than advertising.
Each week I went out and met someone new, listened to their story and spent the week hand lettering a new sign for them. Once I delivered the signs, I would wait a week and then interview them again to see if the sign made any sort of noticeable difference. I detailed all of my encounters and uploaded them to a Tumblr site, which you can view here, or by clicking the photo below.
While the project was never intended to make headlines, it got picked up from Chicago to Italy.
